After digging deep for inspiration in delivering the very best, we came up with an acronym from the project title that reflected nothing but the best. Business and Enterprise Support Thornton Heath became (BESTH). We thought long and hard about how we could make the entire community feel inclusive in the project. What better than to use a map of the local area as our main theme. Once we had the name and a theme, our creative juices really just started to flow naturally. We went further and incorporated the colours of the local football team Crystal Palace, added really warm yet vibrant colours, experimented with various ideas and fonts, added the sun rising in the horizon and the final result was simply the best.